Hello ◡̈, I’m Archithaa
A designer at heart, a strategist by training.
I’m a Design Management graduate student with a background in Lifestyle Accessory Design, specializing in fine jewelry. I blend creative intuition with strategic thinking to craft exceptional customer experiences, uncover market opportunities, and drive sustainable brand growth.
Fueled by curiosity and a passion for meaningful innovation, I help brands stay relevant, trusted, and future-ready — turning bold ideas into impactful realities.
Projects
#UX Research #Design Management #Innovation
#UX Research #Trend Forecast #Innovation
#UX Research #Project Management
#Design Research #Design Thinking
What I Do
Customer Experience Strategy
I help brands improve customer journeys by blending design thinking with deep user research.
Future-Forward Innovation
I use forecasting and market analysis to guide brands through emerging trends and consumer shifts.
Research-Driven Design
I translate behavioral insights into strategies that drive trust, engagement, and sustainable growth.
Collaborative Leadership
I work with cross-functional teams to create solutions that align with brand identity and evolving market needs.
Awards & Recognitions
-
Project WEFT: 2024 IDA Honorable Mention
-
Lextant Certificate: For design research & insight translation